Interactive, immersive VR product presentations - an innovative product in the MND Group
(POIR.03.02.02-00-2068 / 20)
Project description:
Project value: 12,487,554.71 PLN
Grant value: PLN 8,693,726.89
Completion timeline: 2021- 2023
Intermediary institution: Bank Gospodarstwa Krajowego
The objective of the project is to increase the innovativeness of the MND Group by introducing a new product to its portfolio, one that is innovative on a global scale. The project consists in the implementation of a proprietary system for the automated and roboticized production of interactive, immersive product presentations of the Virtual Reality type. At present, the process of presenting products on the websites is quite plain and non-standardized. As a result of completing the project, by means of building expansion and the purchase of equipment, a new system will be born, one which makes use of technology to produce interactive, immersive product presentations of the Virtual Reality type with the use of the most advanced robots enhanced in a unique, original way. Within this system it will be possible to construct comprehensive and standardized product subsites that contain the following elements, among others:
- 360 degree/3D/full HD 3D/Virtual Reality product photos, including photos for products of large dimensions
- detailed physical parameters of a given product (e.g. its weight, dimensions with and without packaging) made possible by use of a fully automated 3D scanner
- a professional description of functionality
- descriptions translated into multiple foreign languages: English, German, Chinese, and Russian
- unboxing videos as well as videos demonstrating functions (in the case of products that take the form of devices or equipment)
- scans of brochures or instructions included with a given product
Advanced technologies and devices will be used to compile product information databases. Said technologies are commissioned and designed by the grant applicant and make it possible to roboticize processes and to construct both Virtual Reality visualizations and vertical 3D panoramas.
Project completed as part of:
The Smart Growth Operational Program; Priority axis 3: Innovation support in enterprises; Operation 3.2: Support for the implementation of R & D; Suboperation 3.2.2: Technological innovation loan.
